Thursday, October 16, 2008

Great Values

Well the market just fell another 700 pts and we're all broke. What to do? There are some things we cannot do without and these are called necessity's and you cannot tell me wine's not included. We can all cut back, however on the prices we pay. Most of you probably think that the place to go is not a small fine wine shop but, dear reader, that is where we disagree. Why? Because we offer many wines below market price because we know how to buy. Will you get Yellow Tail here? No. Kendall Jackson? No. But you will get great value from small producers that are fighting for market share and will offer a small store very low prices on volume. O.K. volume here is 10 to 15 cases not the 300 plus at chain stores but 15 is to Camille Cayron ( Who?) what 300 is to Yellow Tail. And the quality is, well, let me show you. Come in for a sample of any one of our SWI specials, such as Le Pas de la Beaume Cote du Rhone, Dacu Tempranillo, Sansilvestro Barbera, Secret de Campane, or Le Poule Blanche. All at or below $10. In the 10-15 dollar range we have Altos de la Hoya Monastrell, Bouchard Pinot Noir, Puydeval Cab. Franc. and many others. I guess the point is that you can rely on small shops to deliver high value in every price range. Doubt it? How about 05' Leonetti Sangiovese for $35.00. Try and beat that anywhere any place. Yes you have to pick and choose and the choices are limited but I think we can keep you happy with the 300 selections we have. Sorry for the advertisement but business is slow today.

2 comments:

fschiettecatte said...

We were fortunate enough to taste the Leonetti Sangiovese at the thursday tasting and it is really very good.

Rick said...

Thank you for the tasting last evening. The Tempranillo was my favorite.

No need to apologize for the advertisement...what better way to educated your customers!

Keep up the good work.